Fits.me

Estonian-founded Fits.me sold to Japanese ecommerce giant Rakuten

Rakuten, a Japanese ecommerce and internet company, has acquired a 100% stake in the Estonian-founded fit preference specialist, Fits.me. Rakuten said it expects the tech startup to further strengthen its ecommerce offerings and marketing solutions by providing a greater personalisation of the retail experience for shoppers. The Fits.me story began in 2009, when the Estonian …

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Shape-shifting Fitbots from Estonia help shoppers to try on clothes in virtual fitting rooms (video)

In the late 70´s, the members of innovative German band Kraftwerk decided that, for their concerts, they would send look-alike robots to perform, instead of doing the hard work themselves. Kraftwerk’s robots, although looking cool, were basic and could only move their “arms” up and down, and their “heads” sideways. …

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