Estonian Fashion

A trend in tradition: fashion designer Liina Viira modernises the traditional folk costumes

Estonian designer Liina Viira is changing the way we see the traditional folk costumes. Since regaining independence in 1991 Estonia has conceived a reputation of notable achievements. As the inventors of Skype, producers of Olympic medalists, and hosts of renowned song festivals, the people of this nation have a lot …

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Global Estonians: fashion designer Evelyn Toomistu-Banani (Frankfurt, Germany)

Evelyn Toomistu-Banani is a fashion designer, based in Germany. Hi Evelyn, where are you based and how long have you been there? I live with my family in Frankfurt,Germany – and have been here for over 5 years. What made you to choose Frankfurt? For some reason I was dreaming …

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Shape-shifting Fitbots from Estonia help shoppers to try on clothes in virtual fitting rooms (video)

In the late 70´s, the members of innovative German band Kraftwerk decided that, for their concerts, they would send look-alike robots to perform, instead of doing the hard work themselves. Kraftwerk’s robots, although looking cool, were basic and could only move their “arms” up and down, and their “heads” sideways. …

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Lady who created “loungerie” and helps Saudi Arabian women to find their sensuality – meet lingerie designer Kriss Soonik

It’s a nice spring day when I meet Kriss at a stylish café in one of those architecturally inspiring Georgian townhouses in London. She arrives by bicycle, and you could excuse yourself by mistakenly thinking of her as just another beautiful girl dreaming her day away in a bohemian district of …

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